That's a nearly 67% increase from the average revenues per financial advisers in 2010. But recent growth is not enough for the bank. It is setting its sights even higher, and has targeted a half a trillion dollar opportunity.
In a presentation to investors on Tuesday June 13, Naureen Hassan, the bank's chief digital officer for wealth-management, outlined how new digital offerings will draw clients from one of its key businesses to its wealth-management business.
Morgan Stanley is one of the largest administrators of company stock plans. In fact, the bank holds the stock plans of about 20% of Fortune 500 companies, according to Hassan. But the bank's wealth-management division has been largely focused on winning business with those in the C-suite, not those only their way to the C-suite. Hassan sees a $528 billion opportunity in bringing those execs onto the Morgan Stanley wealth-management platform.
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